Thursday 17 November 2011

Zombieland Title Sequence Analysis



The title sequence begins straight away with destruction therefore showing that the zombies are not waiting around for anything. The slow motion effect used in the title sequence has been inserted to almost manipulate the genre because this effect has made death and panic look funny because of expressions. The red, big, bold typography helps to identify the genre as it combines with the dark low key lighting  therefore creating a tense ambiance towards the audience as the size of the text also signify how the damage and horror is big.

As the non diegetic rock/metal music is played with the sequence, this parallel sound also brings out a sense of a tense mood as it makes the audience feel uncomfortable to witness deaths but also hear screaming music at the same time as if they should be helping. From the moment the first zombie is shown, this creates a enigma towards the audience as they are left wondering what has created them? how will they be stopped? is this the end of the world?

When a naked woman figure begins to chase a man, this creates a sense of comedy and is therefore mocking the horror genre once again. As she is running in slow motion, this makes the moment become humorous as this reminds the male audience of Baywatch as they expect the woman to be beautiful but this horrific, zombified woman has manipulated Pamela Anderson therefore using intertexuality. The purple wall used in the background combines well with the naked women as purple is a way of symbolising an american pimp therefore creating the women to be a sexualised being especially with the use of money stashed down the sides of her underwear.

The film title is then smashed by a man, this shows how typography is once again being used to identify and give clues to the audience about events in the film therefore this moment informs the audience there will be a lot of destruction and disaster. You then see what appears to be business men running from the zombies, this shows how it is a real life situation but the white shirts are a way to combine with the blood used to make the blood look more effective.

As you see a fireman running away from a zombie on fire, this shows how a fearless man has become scared of the thing he has been doing on a regular bases as a job. This moment manipulates firemen and shows if they are scared then anyone should be! The last shot used is a point of view shot which works very effectively. After watching the horror of the chases, this has drawn the audience in and then to end it as a point of view makes them feel as if they are in the perspective of sitting in that car and are victims of the zombies therefore creating a dramatic effect.

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